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The $1 Billion Bait and Switch that Launched OpenAI

The $1 Billion Bait and Switch that Launched OpenAI

Sam Altman and OpenAI's masterclass in structural deception

Branden Coluccio
Branden Coluccio
The "Copycat to King" Strategy That Built Tencent's $450B Gaming Empire

The "Copycat to King" Strategy That Built Tencent's $450B Gaming Empire

How Pony Ma's shameless cloning built China's most valuable tech company

Branden Coluccio
Branden Coluccio
The "300-Year Vision" Strategy That Built SoftBank's $100B Investment Empire

The "300-Year Vision" Strategy That Built SoftBank's $100B Investment Empire

Masayoshi Son's 300-year strategy that broke every VC rule

Branden Coluccio
Branden Coluccio
Nintendo's $65B 'Blue Ocean' Gaming Comeback

Nintendo's $65B 'Blue Ocean' Gaming Comeback

How targeting non-gamers created the Wii's gaming revolution

Branden Coluccio
Branden Coluccio
Tim Cook's Masterful Pivot No-one Talks About

Tim Cook's Masterful Pivot No-one Talks About

How services attachment turned Apple into a $3.5T 'drug' dealer

Branden Coluccio
Branden Coluccio
The Scrappy Startup Story that Launched Oracle's $400B Empire

The Scrappy Startup Story that Launched Oracle's $400B Empire

How Larry Ellison built Oracle using IBM's own discoveries against them

Branden Coluccio
Branden Coluccio
The "Graphics for Everyone" Strategy That Built NVIDIA's $4T AI Empire

The "Graphics for Everyone" Strategy That Built NVIDIA's $4T AI Empire

How Jensen Huang's impossible GPU vision accidentally built the AI empire

Branden Coluccio
Branden Coluccio
The Membership Fee Strategy That Sealed Jet's $3.3B Exit

The Membership Fee Strategy That Sealed Jet's $3.3B Exit

The backwards business model that Amazon never saw coming

Branden Coluccio
Branden Coluccio
The Dorm Room Direct Strategy That Built Dell's $100B PC Empire

The Dorm Room Direct Strategy That Built Dell's $100B PC Empire

How Michael Dell killed computer stores and made $100B in hardware

Branden Coluccio
Branden Coluccio
The "Late Fee Revenge" Strategy That Built Netflix

The "Late Fee Revenge" Strategy That Built Netflix

How one furious founder turned anger into a $500B company

Branden Coluccio
Branden Coluccio
The 'Culture as Product' Strategy That Lead to Zappos' $1.2B Exit

The 'Culture as Product' Strategy That Lead to Zappos' $1.2B Exit

How Zappos proved happiness was their real product

Branden Coluccio
Branden Coluccio
The "Transportation Network" Hack That Built Lyft's $24B IPO

The "Transportation Network" Hack That Built Lyft's $24B IPO

How Logan Green's clever positioning built Lyft's empire

Branden Coluccio
Branden Coluccio
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